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5 Tips for Building a Recreation Brand

Say the name of your parks and recreation group out loud. What comes to mind? Better yet, try the exercise with members of your community and ask them what words, colors, and images pop up. That’s your...

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How Panorama Recreation Center Increased Online Registrations by 20%

The Panorama Recreation Center in British Columbia, Canada has been facing issues that may sound familiar. “We’re growing but we’re operating with fewer resources,” said Lisa Sneek, Marketing...

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Four YMCA and P & R Social Media Examples to Learn From

Image credit: aismedia.com There is a boatload of info on the internet about social media. But how many tangible examples have you been able to find for organizations like yours? Today, we’re going to...

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The City of San Diego Goes Paperless with Parks and Recreation Software

Image source: facebook.com/BalboaPark The City of San Diego is making it easier for citizens to get active. By partnering with Active Network, Communities the city has decided to automate its parks and...

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10 ACTIVE.com Mobile Stats to Instantly Change Your Strategy

By 2014, mobile internet usage will surpass desktop internet usage. What does that mean if you don’t have a mobile-optimized website or a mobile app? In fewer than two years, more people will see your...

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7 Ways to Write for More Registrations

Do you sometimes feel like participants skim over your website or emails, completely missing the registration link? Do you receive too many phone calls asking about program and event information? It’s...

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City of Leduc Launches the First Online Event Calendar in Canada

The City of Leduc and its community partners have launched one online calendar to serve the entire community. The new event website – 1calendar.ca - pulls in events from multiple sources across the...

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7 Crucial Partnerships for Park and Rec Agencies to Forge

Source: http://brightgreenfuture.biz Parks and recreation agencies are (and should be) proud of the programs they offer their communities. But it always comes down to one question: how can we get more...

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Top 8 Reasons Your Rec Sofware is Holding You Back

Software is supposed to make things easier. But sometimes, parts of a recreation software system can hinder an organization’s ability to successfully achieve its goals. If you and your staff are...

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